We look forward to regular improvements in attendance."
Indeed, things are already trending upward.
(The Christmas weekend is still number one, but just barely, with $23.8 million.)
Warner Bros. Pictures
“There’s actually now cause for hope.
That hopeful trajectory can be credited to a few interrelated factors.
(New York and L.A. theaters are currently limited to 25 percent capacity.)
Emily Blunt in ‘A Quiet Place Part II.'.Jonny Cournoyer/Paramount Pictures
Yet the situation remains fragile, akin to a shaky Jenga tower.
That’s clearly a factor that is kind of holding back or tamping down some of the enthusiasm.”
“The sky didn’t fall when some of these movies went day and date,” Dergarabedian says.
Scarlett Johansson in ‘Black Widow.'.©Marvel Studios 2020
“People are frustrated; they want to go out.
Dinner and a movie is something people have been thinking about for about a year.
“I think that the bigger tentpole titles will help get people comfortable,” says Vanco.
And that’s going to help the business overall.”
But again, the Jenga analogy applies.
