Drakemay notgo down as G-O-D, but he is going in on THC.
The move comes on the heels of Canadas nationwide legalization of recreational marijuana last year.
The idea of being able to build something special in an industry that is ever growing has been inspiring.
Prince Williams/Wireimage
More Life and More Blessing, Drake said in a press release.
Earlier this week, he teased the companys launch bydistributing flowers throughout Toronto.
(Thats the perfect kind of vaguely philosophical statement to appeal to stoners.)
Further details on More Life will be released in the coming weeks.
In the meantime, if we may suggest a slogan: Get higher thanDrakes Spotify streaming numbers.
