Breaking the Sundance Film Festival sales record might be becoming an annual tradition.
The previous recordwas set just last year, when Neon and Hulu paid $22 million to acquirePalm Springs.
Those reviewsreportedly sparked a bidding warfor the film, with Netflix and Amazon expressing interest.
Emilia Jones in ‘CODA.'.Sundance Institute
Apple ultimately won the worldwide rights, puttingCODAon the path to debut on its streaming service Apple TV+.
“The world has waited too long for these stories to be told.
Now is the time.
No more excuses.”
