Same Bat-time, different Bat-price.

You are saying you have to discount it in order for people to show up.

I don’t think that is something you will see any time soon."

Robert Pattinson in ‘The Batman’ (2022)

Robert Pattinson in ‘The Batman’ (2022).Jonathan Olley/DC Comics/Warner Bros.

As with so much in the entertainment industry, however, the pandemic hasradically changed the game.

Variable pricing, it seems, will be part of this rethinking.

“AMC has been a bold thinker in the area of pricing,” he said.

The Batman, starringRobert Pattinsonas the Caped Crusader, hits theaters this Friday.